USELESS PRAWN FESTIVAL MARKETING IN NEWSPAPER

I intend going racing at Turffontein on Saturday. My wife & I might take 3 or 4 newcomers with us, who have never been to horse racing EVER. My mate is self employed & pretty bucks upped - & who knows, if he gets the BUG we might get him involved in horse ownership - you never know. He's had a few punts on my horses in the past... HE ACTUALLY PHONED ME ABOUT THE PRAWN FESTIVAL !

Now the MONDAY CITIZEN newspaper has A FULL PAGE SPREAD about the prawn festival.

It says entrance fee to the course is SEPARATE from the Prawn festival fee.

F.F.S. why don't they PUBLISH IN THE PAPER - WHAT THE COURSE ENTRANCE FEE IS & WHAT THE PRAWN FESTIVAL FEE IS ??

I think I have seen form the T.V. that the prawns cost R 199.00 P.P.

BUT NO, "they "P " marketing people prefer that one now goes to a website to enquire what the relevant prices are.

The mind boggles !! such a careless mistake.

Elvis, I quickly made this up for you.......


The Joburg Prawn Festival Terms & Conditions

1.By purchasing tickets, ticket holders agree to abide by the rules and conditions of The JoBurg Prawn Festival at Betting World Guineas Day (“the Festival”).
2.General access tickets and prawn tickets can be purchased from Phumelela Gaming and Leisure Limited (“Phumelela”), from www.itsarush.co.za as well as through WebTickets, the ticketing agent appointed by Phumelela for The JoBurg Prawn Festival at Betting World Guineas Day.
3.Prawn tickets can be purchased for R199.00 Including VAT (one hundred and ninety-nine rand).
4.A prawn ticket entitles the ticket holder to 1KG of prawns, rice, chips and sauce which can only be redeemed at the Festival which is held at Turffontein Racecourse (“the Venue”) on 04 March, 2017.
5.The weight of prawns advertised is raw box weight and cooked weight may vary.
6.Ticket holders are able to redeem the prawns at the prawn service tent on condition that they have a valid, unused ticket.
7.General access tickets to the precinct are sold separately. The cost for these tickets is R30 for adults and R10 for anyone under the age of 18.
8.The ticket does not entitle the ticket holder the right to transport to the venue, parking, merchandise, or any food or beverages at the Venue, unless otherwise stated. Other independent service providers may render services relating to transport, parking, merchandise, food or beverages at the Venue and in such circumstances, the terms and conditions of such service providers will apply between it and the persons who make use of such products or services.
9.In order to successfully enter the premises as well as redeem prawns, the ticket holder must produce a valid ticket for inspection upon request from an event official at all access points to the precinct and prawn area. Failure to produce a valid ticket when requested to do so may result in being denied access into the accredited areas, or being removed from the premises entirely.
10.Tickets are not transferable.
11.Tickets cannot be resold or offered for resale (including on-line auction sites) purposes. Tickets cannot be used for commercial purposes, including advertising, competitions, contests, sweepstakes, promotions, or used, sold or given away in conjunction with other products or services (such as part of a travel or hospitality package) without the expressed written permission of Phumelela Gaming. If this condition is breached, the ticket may be cancelled without refund or compensation and the bearer of the ticket may be refused entry or removed from the Venue.
12.Any tickets bought from unauthorised agents or third parties are not valid. Ticket holders with such tickets will be denied access to the Venue.
13.Phumelela Gaming will make every effort to ensure that sufficient stock of prawns is available. The quantity of prawns that will be ordered will be limited to the quantity of tickets purchased online. Further prawns will be ordered to satisfy the estimated sales on the day. In no way, can Phumelela Gaming guarantee the quantity required to satisfy the estimated on-the-day sales. On-the-day sales will be sold on a first come first served basis. Phumelela will not be held responsible for any persons not having the opportunity to purchase prawns once stock runs out.
14.Phumelela Gaming and its affiliates are licenced operators. No Persons under the age of 18 is permitted to gamble. Winners know when to stop. National Responsible Gambling Programme, toll free counselling line 0800 006 008.

Went on to Webticket - That's what the advert says I must do

The Joburg Prawn Festival

It’s that time of the year again! The new and improved Joburg Prawn Festival takes place at Turffontein Racecourse on Saturday, 4 March and promises to be a great day out for the whole family. Sink your teeth into delicious prawns. Only R199 for 1kg, sauce, rice and chips. Take in the excitement of a day at the races as the Triple Crown springs to life. Live music and kid’s entertainment will ensure that the good times keep rolling throughout the afternoon.

For more information call 011 681 1796 or visit www.itsarush.co.za

So then go to Its a Rush See R30 for Adults R10 for Children .

Mind boggling - surprised after all this time looking I have not just given up and booked at Ocean Basket .

I still don't understand what the reason is for charging an entrance fee . Does the money go to Charity ? Is it to keep it an elite affair ? Who knows

Thanks Warren L, & countrymember for the info ................. could they not have put these prices on the Advert for everyone to see - Immediately, to get their interest or not ?

ElvisisKing wrote: Thanks Warren L, & countrymember for the info ................. could they not have put these prices on the Advert for everyone to see - Immediately, to get their interest or not ?

With All those terms and conditions I suggest you get your Attorney to read it before you go.............. :sick:

perhaps Checkers heyday can take their cue & advertise on their next heyday special - 52 " HD colour T.V. FOR SALE - check out our website for details !

Warren Laird wrote: Went on to Webticket - That's what the advert says I must do

The Joburg Prawn Festival

It’s that time of the year again! The new and improved Joburg Prawn Festival takes place at Turffontein Racecourse on Saturday, 4 March and promises to be a great day out for the whole family. Sink your teeth into delicious prawns. Only R199 for 1kg, sauce, rice and chips. Take in the excitement of a day at the races as the Triple Crown springs to life. Live music and kid’s entertainment will ensure that the good times keep rolling throughout the afternoon.

For more information call 011 681 1796 or visit www.itsarush.co.za

So then go to Its a Rush See R30 for Adults R10 for Children .

Mind boggling - surprised after all this time looking I have not just given up and booked at Ocean Basket .

I still don't understand what the reason is for charging an entrance fee . Does the money go to Charity ? Is it to keep it an elite affair ? Who knows

I think charging an entrance fee has twofold value(not that I agree with it) - firstly IF(BIG IF) - patrons book online the operators have an idea of how many people to expect which will help prevent the disaster of last year when Social Media was flooded with the worst reviews I've ever seen of a racemeeting (all by the general public... many swearing never to set foot here again)
The second string to the bow are the betting vouchers that form part of the entrance fees that will be used to punt and that will increase turnover as I doubt most people will only have a R10 bet...
I'm not sure how the booking process works but I suspect you will have to enter a valid email to receive your tickets or conformation thereof (if this is not the case then an opportunity missed). That will create a proper database of potential clients that can be marketed to for future events.. Emails cost nothing whereas SMS's do and you can add way more bling and fluff to an email than an sms.

mr Hawaii Thanks That makes more sense . Think you are spot on.

MrH , where do you see anything about "betting vouchers " in conjunction with the entrance fee of R 30.00 ? I don't see anything OR is this your suggestion ?

The second string to the bow are the betting vouchers that form part of the entrance fees that will be used to punt and that will increase turnover as I doubt most people will only have a R10 bet... ????

ElvisisKing wrote: MrH , where do you see anything about "betting vouchers " in conjunction with the entrance fee of R 30.00 ? I don't see anything OR is this your suggestion ?

The second string to the bow are the betting vouchers that form part of the entrance fees that will be used to punt and that will increase turnover as I doubt most people will only have a R10 bet... ????

they were given away at kenilworth i think

AS a simpleton i'd say, fcuk the prawns lets eat the horses as it don't pay to play them :lol:

I might be wrong

But they had some problems with people just turning up and buy take out prawns in past festivals, so I think the extra cost might have been to try and ease congestion etc ? Might be wrong as I said